Prove campaign ROI with unified analytics, AI-powered attribution modeling, and customer journey intelligence
Irish marketing and advertising agencies are under constant pressure to prove ROI while managing complex multi-channel campaigns across fragmented platforms.
Struggling to determine which touchpoints actually drive conversions. Platform-specific analytics don't show the full customer journey across channels.
Clients demand clear proof of return on investment, but you can't accurately measure the true impact of your campaigns across all channels.
No unified view of how prospects move from awareness to conversion. Missing critical insights into which touchpoints matter most.
Running campaigns without knowing if they'll succeed. No way to predict performance or optimize budgets before significant spend.
Marketing data trapped in Google Analytics, Meta Ads, LinkedIn, email platforms, and CRMs. Manual reporting takes days each month.
Allocating budgets across channels based on gut feeling rather than data-driven predictions. Missing opportunities to maximize client ROI.
The Problem: Google Analytics, Meta Insights, and LinkedIn Analytics each tell part of the story. No unified cross-channel view. Last-click attribution misses the journey.
The Problem: Simple first-click or last-click models don't reflect reality. Custom attribution requires manual data exports and complex spreadsheet formulas.
The Problem: Copying data from multiple platforms into Excel. Takes days to produce reports. Data is outdated by the time clients see it.
The Problem: Making budget decisions based on experience and intuition rather than predictive analytics. Can't prove what would have happened with different allocation.
Purpose-built solutions that address the unique challenges of Irish marketing and advertising agencies.
Centralized dashboard integrating all your marketing channels into one real-time view.
Machine learning models that accurately attribute conversions across the entire customer journey.
Visualize and analyze complete customer journeys from first touch to conversion.
AI-driven predictions and recommendations to maximize campaign performance and ROI.
Not generic analytics software. Solutions designed for agencies managing multiple clients. Understands the unique needs of Irish marketing businesses.
Unify data from all platforms—Google, Meta, LinkedIn, email, CRM, and more. See the complete customer journey, not platform silos.
Every dashboard and report designed to prove marketing ROI to your clients. Automated, beautiful reports that win client renewals.
Agencies typically see 30-40% improvement in campaign ROI through better attribution and budget optimization within 6 months.
Start with one client or one solution. Scale to manage dozens of clients efficiently. Multi-client architecture built in.
Understand Irish consumer behavior, seasonal patterns, and local market dynamics. Pre-built integrations with platforms Irish agencies use.
Combining cutting-edge technology with marketing analytics expertise.
GDPR-compliant data handling. Secure client data isolation. Role-based access for multi-client environments. SOC 2 compliant infrastructure.
What happens: We analyze your current marketing stack, client mix, and reporting challenges.
Your involvement: 2-3 hours discussing your agency operations and client needs. Share sample campaign data.
Deliverable: Marketing Analytics Roadmap with prioritized solutions and projected impact on client retention and ROI.
What happens: Implement unified analytics dashboard for one client with attribution modeling.
Your involvement: Weekly check-ins. Provide platform credentials. Review dashboard prototypes.
Deliverable: Working analytics dashboard showing cross-channel attribution and journey insights for pilot client.
What happens: Expand to all clients. Integrate all marketing platforms. Build custom attribution models.
Your involvement: Connect additional platforms. Review and refine attribution logic. Configure client dashboards.
Deliverable: Complete multi-client analytics platform with automated reporting deployed across your agency.
What happens: Comprehensive training for account managers and strategists. Client presentation templates.
Your involvement: Attend training sessions. Practice creating client reports and insights.
Deliverable: Trained team, documentation, client presentation templates, and ongoing support access.
What happens: Fine-tune attribution models based on real campaign data. Add advanced features based on feedback.
Your involvement: Share insights from client conversations. Report any data accuracy issues or feature requests.
Deliverable: Optimized, production-ready system delivering measurable improvements in campaign performance and client reporting.
What happens: Monthly performance reviews. Platform integration updates. New feature development.
Your involvement: Monthly 30-minute strategy meeting to review system performance and plan enhancements.
Deliverable: Continuous support, platform updates, new integration additions, and evolving attribution capabilities.
Managing 15 B2B & E-commerce Clients
Challenge: Spending 40+ hours monthly on manual reporting. Clients questioning ROI and campaign effectiveness across channels.
Solution: Unified marketing analytics platform with AI-powered multi-touch attribution and automated client reporting.
"We can now prove exactly which touchpoints drive conversions. Clients love the insights, and we've eliminated our churn problem entirely."
We'll analyze your agency's marketing analytics challenges and show you exactly how to improve attribution accuracy, prove campaign ROI, and reduce reporting time—with no obligation.
Typical response time: Within 4 business hours
We integrate with all major platforms: Google Analytics, Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, Twitter Ads, TikTok Ads, email platforms (Mailchimp, HubSpot, etc.), CRMs (Salesforce, HubSpot), and 50+ others. Custom integrations available for proprietary platforms.
Our ML models track all touchpoints in the customer journey—from first ad impression to final conversion—and use advanced algorithms to assign appropriate credit to each channel based on its actual influence. Goes far beyond simple first-click or last-click models.
Absolutely. Our platform is designed for agencies. Each client gets their own isolated data environment with custom dashboards, attribution models, and reporting. You can manage 50+ clients from one centralized system.
Most Irish marketing agencies invest €15K-€40K for initial implementation (scales with number of clients), with €1,000-€3,000/month for ongoing platform access, support, and data processing. We'll provide exact pricing based on your client mix and needs.
